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Put your whole range online with the photography it deserves, take orders from your store, from social and in chat, and get paid quickly by card, Apple Pay, Google Pay or bank transfer.
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BestsellerCrate is used by Beauty and cosmetics businesses to sell from one catalogue across their own online store, Instagram, WhatsApp and the counter. A Beauty and cosmetics business on Crate lists each product once, with its variants, its photos, its stock and its price in the merchant's own currency, USD or NGN, and every channel then sells that same record. Orders from all of those channels arrive in one Crate queue and stock is drawn down once, so a sale in a chat cannot oversell what is on the shelf. Crate takes the payment methods of the merchant's own market, USSD and pay on delivery included where they apply, and pays out to the business's own bank account. Crate is run from a phone.
None of this is unusual. It is what selling in more than one place looks like before there is one system underneath it.
Only what fits in the last few posts is actually being sold, and the rest of the range exists in a box under the counter. A store shows every product, shade and set at once, on its own page with its own photography, and the whole catalog stays one link away.
The price is buried in a comment thread somewhere and you retype it all day, which is the job you are actually doing instead of selling. A catalog with prices, shades and stock on it answers before you do, in the same app the customer is already messaging you from.
It sold well is a feeling, and a reorder placed on a feeling ties your money up in the wrong shades. Best sellers ranked by units and by revenue give you both halves of the answer, so a cheap fast mover and a slow high-margin set each show their real worth.
The same platform underneath, told in the language of your trade. Here is what matters most for the way you sell, all from one dashboard.
The parts that make this kind of business work are here from the first day. There are no add-ons to stitch together.
A store on your own domain, not a stall in a marketplace. Your brand, your customers and your customer list, yours to keep.
The same catalog sells on your store, on social, in chat and at your counter.
Turn the questions that arrive on social and in chat into real, paid orders.
Every order from every channel lands in one list, so nothing gets missed.
Card, Apple Pay, Google Pay and bank transfer. Automatic payouts to your bank.
Clear reports on your revenue and your best products, in plain language.
Sell everywhere, manage it all from one place, and get paid, told in the language of a a beauty business business.
Sell
List every product, shade and set once, with the photography it deserves, and sell it from your store, from social and in chat.
Manage
Orders from every channel land in one queue, and stock stays in step, so a sold-out shade shows sold out everywhere.
Get paid
Take card, Apple Pay, Google Pay and bank transfer and watch the money land. Automatic payouts to your bank.
Your customers discover you on social and ask for prices in the messages. Post a product once and it is ready to sell on your store, in a message and in a chat thread, all from one catalog with the photography your range deserves.
Named plainly, and each one has a page of its own if you want the detail.
The same platform, written for the thing itself, down to how it is delivered and what a buyer expects to see before paying.
That is the whole working week for your trade, in one admin.
Yes. A product carries its own shades, sizes and other options, each with its own price, SKU and stock, so a customer picks a shade and sees whether that exact one is available. Sets and bundles are products in their own right, with their own photography and price.
By card, Apple Pay, Google Pay or bank transfer, priced in US dollars. The payment is confirmed on the spot and matched to its order automatically, so there is no manual reconciling at the end of the day, and you get an alert the moment money lands. Money from card sales lands in your bank account on a rolling two-day schedule. Nothing to claim, nothing to withdraw.
Yes. The same catalog sells from your own store, from Instagram and inside WhatsApp, and all of them draw down one shared stock. A customer who finds a shade in a post can buy it in the thread, and the order joins the same queue as everything else.
Yes. It sits on your own domain and carries your branding rather than a marketplace's, so nobody is shown a competing brand on the way to your checkout. Your customer list and every order history belong to you and can be exported at any time.
Yes. You can build a set as its own product, or run a buy one get one offer and free shipping over a spend without a spreadsheet. Offers can apply themselves at checkout with no code to remember, and the same rule holds on your store, in chat and at the counter.
Yes. Every customer record takes notes and tags, so a skin type, an allergy or a shade they matched last time is waiting there the next time they order. Records are created automatically from the first order, with the full history and what they have spent attached.
Every answer above was written by the people who build crate. If yours is not among them, the Help Center goes deeper, and a person reads what you send.
Same platform underneath, told in the language of the trade.
Set up your branded store, add your catalog and take your first order today. Sell everywhere, manage it all and get paid, from one dashboard. Free for 14 days, no card required.
